If you’ve ever read Maxim you’ll know what a great magazine it is, it’s the biggest men’s lifestyle magazine in the world. Why? Because Maxim is both sexy and smart. Every issue of Maxim is packed with a winning blend of the hottest women from all over the world, side-splitting humour, the latest in fashion and the smartest new gadgets on the market.
OK, so they make money on the assumption that you’ll continue the subscription, which is still lower than the price you’ll pay in-store but all you have to do is cancel the direct debit instruction and you’ll have bagged 3 copies for less than the price of 1… can’t say fairer than that can you?? (OK, technically you could if they offered 3 copies of Maxim for free, but they’re not!)